||A social revolution in public health.
||WHO CHRONICLE 1976, 30, 475-480.
The article is an adaptation of a speech made by
Dr. Mahler, Director-General of WHO on Sept. 8, 1976 in Kampala,
Uganda and on 11th October in Karachi, Pakistan. The main focus
of the speech is the need for a social revolution in public health
to attain an acceptable level of health uniformly distributed throughout
the world's population. The meaning of a social revolution in this
context is to take a new approach to the solution of community health
problems. Four key factors to adopt when taking this new approach
are described in detail: 1) determination of social health goals,
2) identification of the health technologies that subserve the stated
goals, 3) selection of sound and affordable health technologies
and, 4) manifestation of the political will to determine health
policies and appropriate health care systems. It is suggested that
these four factors could also serve as a guide for collaboration
between Member States, both within and between Regions and certain
measures to meet the social challenge in implementation of the policies
|KEYWORDS: SOCIAL COST; SOCIAL PLANNING; TECHNOLOGY;
SOCIAL CHANGE; GLOBAL.